More often than not, to make our customers happy we just need to remove things which stand in the way of effective and positive communication between us as companies and our clients. In a way, it could also be called a cleaning process, or healing process. Customer service can be a difficult field of work. Call center agents repeatedly find themselves wedged between irate customers and prickly issues. Being a successful customer service representative requires certain skills which include patience, attentiveness, and empathy. Keep customers loyal with great customer service and they’ll be happy to promote your brand. What’s more, customer experience provides the personalization that marketers crave. Before putting money into a marketing campaign, look at what’s already being done in your inbox and maximize its value as much as possible. May 18, 2020 The quality of your customer service can make or break your business. According to American Express, one-third of Americans would consider switching providers after just one bad customer service experience. One bad customer service conversation can be fatal to your business. It shouldn’t be a surprise.
Exceptional customer service has been proven to be the new competitive advantage in today’s economy.
Successful businesses today don’t ignore customer service. The power of social media and the ability for customers to voice their opinions good AND bad have given customers power in today’s economy. Customer service matters, and successful businesses know that customers need to be appreciated, cared for, and understood.
Effective, exceptional customer service is more than generating satisfaction, it creates overwhelming customer loyalty. This level of customer relationship affects the bottom line during good economic times and bad.
If your organization is setting out to deliver an exceptional customer service experience, keep these 101 best customer service quotes close by for a quick dose of inspiration in your quest to deliver great customer service that your customers deserve.
101 Best Customer Service Inspirational Quotes
Customer service is growing in importance as a competitive business differentiator heading into the new year. Here is a collection of 99 inspiring and useful customer service quotes to keep in mind:
- Your most unhappy customers are your greatest source of learning.
Bill Gates - Your customer doesn’t care how much you know until they know how much you care.
Damon Richards - Your best customers leave quite an impression. Do the same, and they won’t leave at all.
SAP Ad - You’ve got to look for a gap, where competitors in a market have grown lazy and lost contact with the readers or the viewers.
Rupert Murdoch - You’ll never have a product or price advantage again. They can be easily duplicated, but a strong customer service culture can’t be copied.
Jerry Fritz - You are serving a customer, not a life sentence. Learn how to enjoy your work.
Laurie McIntosh - Whether you are big or small, you cannot give good customer service if your employees don’t feel good about coming to work.
Martin Oliver, MD Kwik-Fit Financial Services - When the customer comes first, the customer will last.
Robert Half - When people talk about successful retailers and those that are not so successful, the customer determines at the end of the day who is successful and for what reason.
Jerry Harvey - Whatever your business is, talk to your customers and provide them with what they want. It makes sense.
Robert Bowman, CEO Major League Baseball Advanced Media - Well done is better than well said.
Benjamin Franklin - We see our customers as invited guests to a party, and we are the hosts. It’s our job every day to make every important aspect of the customer experience a little bit better.
Jeff Bezos, CEO Amazon.com - We don’t want to push our ideas on to customers, we simply want to make what they want.
Laura Ashley - Unless you have 100% customer satisfaction…you must improve.
Horst Schulz - Under promise and over deliver.
Toby Bloomberg - To understand the man, you must first walk a mile in his moccasin.
North American Indian Proverb - There is only one boss. The customer. And he can fire everybody in the company from the chairman on down, simply by spending his money somewhere else.
Sam Walton, Founder of Wal-Mart - There is a spiritual aspect to our lives – when we give we receive – when a business does something good for somebody, that somebody feels good about them!
Ben Cohen, Ben & Jerry’s - There are no traffic jams along the extra mile.
Roger Staubach - The single most important thing to remember about any enterprise is that there are no results inside its walls. The result of a business is a satisfied customer.
Peter Drucker - The purpose of a business is to create a customer who creates customers
Shiv Singh - The nature of any human being, certainly anyone on Wall Street, is ‘the better deal you give the customer, the worse deal it is for you’.
Bernie Madoff - The most important adage and the only adage is, the customer comes first, whatever the business, the customer comes first.
Kerry Stokes - The more you engage with customers the clearer things become and the easier it is to determine what you should be doing.
John Russell, President, Harley Davidson - The longer you wait, the harder it is to produce outstanding customer service.
William H. Davidow - The interesting thing is when we design and architect a server, we don’t design it for Windows or Linux, we design it for both. We don’t really care, as long as we’re selling the one the customer wants.
Michael Dell - The goal as a company is to have customer service that is not just the best but legendary.
Sam Walton, Founder of Wal-Mart - The customer’s perception is your reality.
Kate Zabriskie, Author of: Customer Service Excellence: How to Deliver Value to Today’s Busy Customer - The customer experience is the next competitive battleground.
Jerry Gregoire, CIO, Dell Computers - Statistics suggest that when customers complain, business owners and managers ought to get excited about it. The complaining customer represents a huge opportunity for more business.
Zig Ziglar - Spend a lot of time talking to customers face to face. You’d be amazed how many companies don’t listen to their customers.
Ross Perot - Service, in short, is not what you do, but who you are. It is a way of living that you need to bring to everything you do, if you are to bring it to your customer interactions
Betsy Sanders - Rule 1: The customer is always right. Rule 2: If the customer is ever wrong, re-read Rule 1.
Stew Leonard, CEO Stew Leonard’s - Right or wrong, the customer is always right.
Marshall Field - Revolve your world around the customer and more customers will revolve around you.
Heather Williams - Quality in a service or product is not what you put into it. It is what the client or customer gets out of it.
Peter Drucker - Profit in business comes from repeat customers; customers that boast about your product and service, and that bring friends with them.
W. Edwards Deming - People expect good service but few are willing to give it.
Robert Gateley - Our mission statement about treating people with respect and dignity is not just words but a creed we live by every day. You can’t expect your employees to exceed the expectations of your customers if you don’t exceed the employees’ expectations of management.
Howard Schultz, CEO Starbucks Coffee - Only a life lived in the service to others is worth living.
Albert Einstein - One of the deep secrets of life is that all that is really worth doing is what we do for others.
Lewis Carol - Nothing is so contagious as enthusiasm.
Samuel Taylor Coleridge - Merely satisfying customers will not be enough to earn their loyalty. Instead, they must experience exceptional service worthy of their repeat business and referral. Understand the factors that drive this customer revolution.
Rick Tate - Men are rich only as they give. He who gives great service gets great rewards.
Elbert Hubbard - Make your product easier to buy than your competition, or you will find your customers buying from them, not you.
Mark Cuban - Make a customer, not a sale.
Katherine Barchetti - Loyal customers, they don’t just come back, they don’t simply recommend you, they insist that their friends do business with you.
Chip Bell, Founder Chip Bell Group - Know what your customers want most and what your company does best. Focus on where those two meet.
Kevin Stirtz - Kind words can be short and easy to speak, but their echos are truly endless.
Mother Teresa - It’s much harder to provide a great customer service than I would have ever realised. It’s much more art than science in some of these other areas and not just about the facts but about how you are conveying them.
David Yu, Chief Operating Officer, Betfair - It’s a very, very tough market. So unless you do a really good job, you buy the right products from the manufacturers, you service the customer, they keep coming back, they bring their friends in, it’s all about numbers, numbers, numbers.
John Ilhan - It starts with respect. If you respect the customer as a human being, and truly honor their right to be treated fairly and honestly, everything else is much easier.
Doug Smith - It is not the strongest of the species that survives, nor the most intelligent, but the one most responsive to change.
Charles Darwin - It is not the employer who pays the wages. Employers only handle the money. It is the customer who pays the wages.
Henry Ford - It helps a ton when you learn people’s names and don’t butcher them when trying to pronounce them.
Jerry Yang - In the world of Internet Customer Service, it’s important to remember your competitor is only one mouse click away.
Doug Warner - In the end, the customer doesn’t know, or care, if you are small or large as an organisation. She or he only focuses on the garment hanging on the rail in the store.
Giorgio Armani - In our way of working, we attach a great deal of importance to humility and honesty; With respect for human values, we promise to serve our customers with integrity.
Azim Premji - If you’re not serving the customer, your job is to be serving someone who is.
Jan Carlzon, ex-CEO SAP Group - If you work just for money, you’ll never make it, but if you love what you’re doing and you always put the customer first, success will be yours.
Ray Krock - If you want to lift yourself up, lift up someone else.
Booker T. Washington - If you make customers unhappy in the physical world, they might each tell 6 friends. If you make customers unhappy on the Internet, they can each tell 6,000 friends
Jeff Bezos, CEO Amazon.com - If you don’t genuinely like your customers, chances are they won’t buy.
Thomas Watson, former CEO IBM - If you do build a great experience, customers tell each other about that. Word of mouth is very powerful.
Jeff Bezos, CEO Amazon.com - If you do build a great experience, customers tell each other about that. Word of mouth is very powerful.
Jeff Bezos, CEO Amazon.com - A customer is the most important visitor on our premises, he is not dependent on us. We are dependent on him. He is not an interruption in our work. He is the purpose of it. He is not an outsider in our business. He is part of it. We are not doing him a favor by serving him. He is doing us a favor by giving us an opportunity to do so.
Mahatma Gandhi - If you do build a great experience, customers tell each other about that. Word of mouth is very powerful.
Jeff Bezos, CEO Amazon.com - If we keep doing what we’re doing, we’re going to keep getting what we’re getting.
Stephen Covey - If we do not lay out ourselves in the service of mankind whom should we serve?
John Adams - I won’t complain. I just won’t come back
Brown & Williamson Tobacco Ad - I don’t do business with those who don’t make a profit because they can’t give the best service.
Richard Bach - Here is a simple but powerful rule: always give people more than what they expect to get.
Nelson Boswell - He profits, most who serves best.
Arthur F. Sheldon - Good service is good business.
Siebel Ad - Good leaders must first become good servants.
Robert Greenleaf - Good customer service costs less than bad customer service.
Sally Gronow, Welsh Water - Friendly makes sales – and friendly generates repeat business.
Jeffrey Gitomer - For us, our most important stakeholder is not our stockholders, it is our customers. We’re in business to serve the needs and desires of our core customer base.
John Mackey - Excellent firms don’t believe in excellence – only in constant improvement and constant change.
Tom Peters - Everyone in an organization should be involved with customer service, not only are they feeling the customer but they are getting a feeling for what’s not working.
Penny Handscomb - Every great business is built on friendship.
JC Penney - Every contact we have with a customer influences whether or not they’ll come back. We have to be great every time or we’ll lose them.
Kevin Stirtz - Every company’s greatest assets are its customers, because without customers there is no company.
Michael LeBoeuf, Author of: How to Win Customers and Keep Them for Life - Every client you keep, is one less that you need to find.
Nigel Sanders - Don’t try to tell the customer what he wants. If you want to be smart, be smart in the shower. Then get out, go to work and serve the customer!
Gene Buckley, President Sikorsky Aircraft - Do what you do so well that they will want to see it again and bring their friends.
Walt Disney - Dealing with people is probably the biggest problem you face, especially if you are in business. Yes, and that is also true if you are a housewife, architect or engineer.
Dale Carnegie - Customers today want the very most and the very best for the very least amount of money, and on the best terms. Only the individuals and companies that provide absolutely excellent products and services at absolutely excellent prices will survive.
Brian Tracy - Customers don’t expect you to be perfect. They do expect you to fix things when they go wrong.
Donald Porter, V.P. British Airways - Customers don’t always know what they want. The decline in coffee-drinking was due to the fact that most of the coffee people bought was stale and they weren’t enjoying it. Once they tasted ours and experienced what we call “the third place”.. a gathering place between home and work where they were treated with respect.. they found we were filling a need they didn’t know they had.
Howard Schultz, Chairman and CEO Starbucks - Customer service is not a department, it’s everyone’s job.
Anonymous - Customer service is not a department, it’s everyone’s job.
Anonymous - Customer service is just a day in, day out ongoing, never ending, unremitting, persevering, compassionate, type of activity.
Leon Gorman, CEO L.L.Bean - Customer satisfaction is worthless. Customer loyalty is priceless.
Jeffrey Gitomer - Being on par in terms of price and quality only gets you into the game. Service wins the game.
Tony Allesandra - An ounce of loyalty is worth a pound of cleverness.
Elbert Hubbard - A shoe without sex appeal is like a tree without leaves. Service without emotion is like a shoe without sex appeal.
Anonymous - A lot of companies have chosen to downsize, and maybe that was the right thing for them. We chose a different path. Our belief was that if we kept putting great products in front of customers, they would continue to open their wallets.
Steve Jobs - A little experience often upsets a lot of theory.
S. Parkes Cadman - The customer is NOT always right, but they are ALWAYS the customer.
Don Gallegos - Customers don’t care about your policy, they care about ACTION.
Flavio Martins, VP DigiCert, Inc.
You might be making one or more of these support mistakes without even knowing it.
If you read this blog, then I have a high level of confidence that you love your customers.
You know that the success of your business relies on you to make your customers happy and successful, and you want them to know how much you care.
But sometimes, we might do things that make our customers angry or annoyed, even if we don’t mean to.
The six mistakes below are the things that annoy customers most, and if you want happy customers, you’ll want to avoid these.
1) Phrases That Sound Canned
Saving common replies in your help desk software is a great way to save time on typing the same thing over and over. But they should always be personalized for the customer.
And they shouldn’t sound canned.
In 2011, American Express ran a survey that asked respondents which common customer service phrases annoyed them most.
The winner?
2) Long Wait Times
Speed is not the most important factor in support.
But it is a factor.
One survey by Forrester found that 41% of customers expect a response to a customer support email within six hours, but that only 36% of businesses studied actually responded within that timeframe.
To Make Customers Happy Don't Skimp On Customer Service Email
Speed becomes even more important in social media, where 32% of users who contact a brand expect a response within 30 minutes, and 42% expect a response within 60 minutes.
3) Being Passed Around
Another study that asked customers what annoys them most saw 37% of respondents mention “being passed around.”
That is, being transferred from support agent to support agent.
If you’ve ever had this done to you, you know how frustrating it is.
This happened to me recently. A flight I was booked on had a schedule change, and I wasn’t going to be able to make it to the airport in time for the new flight.
When I called the airline, a recording told me that the hold time was more than an hour, so I asked their Twitter team, via DM, for some help.
Their reply?
Good customer service isn’t always about knowing the right answer. Often, it’s about finding the right answer so that your customer doesn’t have to.
“I dont know, but I’ll find out for you” is one of the most powerful phrases in customer service.
4) Perceived Rudeness
We all hate it when people are rude to us, but what we rarely think about is that sometimes, the way that we say things might come off as rude, even if we don’t mean it that way.
That’s why using the right tone in customer service is so, so important.
For example, a Software Advice survey tested various customer service scenarios on respondents, comparing a formal tone to a casual one.
While 65% of online customers — across all ages and genders — prefer a casual tone in customer service over a formal one, the numbers change significantly when the customer is being denied a request.
78% of respondents said that an overly casual tone (like using slang or emoticons) has a negative impact on their experience when the agent is denying a request.
By being too casual when you have to say no to a customer, you imply that you’re not taking their request seriously.
And that’s just rude.
5) Bad Upsells
Upselling can be a very good thing.
It deepens your relationship with the customer, increases customer lifetime value and helps you grow your business.
But it only works when you do it right; that is, in circumstances where the customer is already feeling like they get great value from doing business with you, and that they can get even more value by buying your upsell.
Take Chris Yeh’s example:
After providing GEICO with my location and arranging to wait for the tow truck, the GEICO dispatcher told me, “From looking at your account, it looks like you’re now eligible for a big discount on our comprehensive coverage. Since you’re going to be waiting for the tow truck anyways, would you like to hear more?”
15 minutes later, I had agreed to add $1 million in additional coverage for my car and home, at a cost of right around $100 per year.
I’ve been a GEICO customer for 16 years already, so it’s not much of a stretch to speculate that I might be a customer for another 20 years. That means that GEICO turned a costly customer service call into an incremental $2,000 in lifetime revenue.
Now, what if Chris had called and was angry about something that GEICO did? Would an upsell have been a good idea.
Definitely not.
NEVER upsell an angry customer.
And never try to make an upsell that doesn’t actually add value to the customer’s life.
Jeffrey Gitomer explains the customer’s perspective in an upsell situation like this:
Tell me how I win. When I win, you win.
If the customer doesn’t clearly win with your upsell, then don’t even try.
6) No Apology
When a customer is angry at you, you can give them a refund.
You can throw free products at them.
You can comp their account for a year.
But don’t forget the incredible value of a simple apology.
Even if you didn’t do anything wrong, you can still be sorry about the way the customer feels… I always hate it when customers aren’t happy, so I’m genuinely sorry to see them upset, whether it was my fault or not.
Let them know that.
In one study at the Carey School of Business at Arizona State University, 37% of customers were satisfied with service recovery when they were offered something of monetary value (e.g., a refund or credit). But when the business added an apology on top of the compensation, satisfaction doubled to 74%.
Treat Your Customers As You’d Want To Be Treated
Nobody likes being made to wait, dealing with rude people or being made to feel like they’re not important.
While most of us do our best to ensure that our customers know how much we appreciate them, it can be easy to slip up.
To Make Customers Happy Don't Skimp On Customer Service Telephone Number
Use the examples above as a reminder to stay vigilant about the things you say – and how you say them – to keep your customers happy.